Emotional Support Dogs

Losing sucks, especially on the biggest sports stage in the country: The Super Bowl

So we helped cheer people up with ‘Emotional Support Dogs’: thousands of free, delicious hot dogs delivered directly to sad fans of the losing team the day after the big game.

Client: Dietz & Watson

Agency: RTO+P

Adweek / Yahoo! / LBB Online / Business Wire / The DieLine

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